Thursday, January 21, 2016

[Conceptualize & Design] - Singaproe Pretige Brand Award 2014 Collaterals

 
Chosen Design






















2nd year to pitch the SPBA project.

Award Theme:

BRANDING FOR SUCCESS.
TAKE FLIGHT WITH SPBA.


Wings represent the physical manifestation of flight. It gives mankind the ability to transcend physical boundaries, overcome geographical barriers and opens up a whole new realm of existence.


The contemporary business landscape is trying and increasingly challenging, with various cost pressures bearing down on businesses in addition to paradigm shifts in consumer behaviour. Brands need to be able to rise above their limits and soar to greater success. Like humanity, brands can be given wings as well.


With the right wings, a brand can create new frontiers and boldly go where no brand has gone before. It is time for your brand to take flight with SPBA.


● Illustrator CS5.5, Photoshop CS5, Autodesk 3ds Max

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